how do you convey the exceptional beauty and unearthly details of 15th century art
to 21st century people?

for this international campaign for the largest Van Eyck exhibition ever: 
Van Eyck, an optical revolution
we created a series of slow and quiet videos focusing in each video on one tiny detail in extreme close-up. shown on tv, cinema, and social media in 6 different languages across europe. 

client: museum of fine arts in ghent (MSK) and the city of Ghent
this project was simultaneously created with this project for the city of Ghent: